There’s life on Mars – and guess what Martians love to eat?

Not only is Cadbury Dairy Milk South Africa’s most-loved chocolate – Martians love it too! The big news from space, teased across social media for the last few days, is out, thanks to Cadbury Dairy Milk’s new TV advert, which shows a group of lovable Martians reacting with irrepressible Joy at tasting chocolate for the first time.

The stunning revelation has spread Joy across the galaxy, with South African Cadbury Dairy Milk fans thrilled that they have something so exciting in common with their happy new martian friends. It’s no surprise to see Cadbury Dairy Milk spreading Joy, but this is the first time that Joy has gone inter-planetary!

Cadbury Dairy Milk is South Africa’s best-loved chocolate – and now, apparently, Mars’ too! Cadbury Dairy Milk slabs are available in a variety of flavours and formats for all occasions and is perfect for treating yourself or sharing amongst family and friends – just like the Martians do.

Fans will see the Martians popping up in unexpected places from here on, out. Now that they’ve discovered the Joy of Cadbury Dairy Milk, what is their favourite variant? What will they do when they exhaust their stash on Mars? Could we expect a sweet invasion of Earth?

Flighted today for the first time in SA!

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